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Event recycling challenge

Text graphic about picking up plastic rubbish and posting collections online to encourage recycling action at events

What this page covers

Event recycling challenge

Give your event a clear recycling focus by turning plastic bottle disposal into a simple challenge that attendees can easily understand and join.

ZeLoop links correct plastic bottle disposal to ECOREWARDS in the app, making recycling more engaging while supporting efforts to reduce plastic littering.

In brief

  • An event recycling challenge gives attendees a clear way to handle plastic waste more responsibly, with a practical focus on plastic bottles.
  • ZeLoop adds a reward layer by letting users earn ECOREWARDS when they dispose of plastic bottles correctly through the app.
  • The wider goal is to improve what happens after use, helping more bottles get collected instead of ending up as litter.

What to do

At busy events, recycling can be hard to turn into action even when waste is easy to see. A focused event recycling challenge simplifies the message by centring participation around plastic bottles, a common and widely recyclable item.

With the ZeLoop app, people can earn ECOREWARDS for disposing of plastic bottles correctly. This creates a practical incentive and helps attendees connect one small action to a wider environmental effort.

The approach also reinforces the importance of post-use handling. By encouraging bottle collection instead of littering, the challenge helps events support better recycling habits and a more circular use of materials.

What to keep in mind

Events often generate visible plastic waste, and organisers may have limited ways to engage people beyond putting out bins. In that context, a recycling challenge can give attendees a clearer and more active way to take part.

For event and venue teams, a time-bound challenge can help encourage participation and make collection efforts easier to follow. Reward-led engagement can create more involvement than passive disposal alone.

This type of initiative is most useful when the aim is to improve collection habits, reduce littering, and support circular economy goals through recycling. Results will still depend on attendee participation and event setup.